Working with a Publisher: Case Studies of Successful Photo Book Projects

Joanna Hurley with Andrew Beckham and Brenda Biondo

[slideshow_deploy id=’13838′]


Saturday, March 7
4:30-6:30 pm
Location: CPAC Gallery, 1513 Boulder St. Denver
Tickets: $10 members, $15 non-members
Open to All

*** LIMITED SEATING: Reserve your seat today! ***

Publishing Your Photo Book: Case Studies of Successful Photo Book Projects

For many artists, working with a publisher to bring a project to publication in the form of a book is a highly desirable goal. It is also an enormously challenging task to undertake. The Colorado Photographic Arts Center is pleased to offer an evening of lively discussion and helpful insights on this important topic, with speakers on both sides of the publishing world.

Joanna Hurley is a publisher, artist’s agent and book packager with 30+ years of experience in the field of photographic and fine art books, and the owner of Hurley Media in Santa Fe, NM. We are thrilled to have Joanna join us, as she brings a wealth of valuable experience from inside the publishing world to share with us.

On the artist side of the equation, Colorado photographers Andrew Beckham and Brenda Biondo will discuss their experiences bringing a photography project successfully to publication. Andrew has had his art and photography published by both Princeton Architectural Press and GFT Publishing, and Brenda’s first book of photographs was published by the University Press of New England. While the final goal was the same, the paths that Brenda and Andrew took were quite different. This presentation will take a look at the processes that led up to the publication of their projects. While this is not explicitly a “how to” workshop, it is a set of “case studies” on how two photographers with very different projects (and ultimately working with very different kinds of publishers) found success in the ultra-competitive world of fine art publishing.

A panel discussion will conclude the evening, with Joanna joining Andrew and Brenda to take questions from the audience. If you’re interested in making a book, this is a fantastic opportunity to gain some real insight into the process needed to get your project considered for publication.

A book signing with Andrew and Brenda will follow the discussion.


Joanna Hurley

Joanna Hurley has had a thirty-year career in book publishing working as an editor, publicist, agent, packager and publisher for dozens of photography books as well as books on many other subjects for companies large and small. She is president of HurleyMedia, LLC, which she started in 1994. Previously she was publicity director of Vintage Books, the trade paperback division of Alfred A. Knopf, marketing director of The University of New Mexico Press, and publicity director of the Body Politic Theatre/Community Arts Foundation in Chicago. During the course of her long career, she has worked on projects for a wide variety of photographers and writers ranging from Nick Brandt, Mark Klett, Richard Misrach, Irving Penn, and Eliot Porter to Tony Hillerman, Richard Russo, Thomas McGuane and Richard Ford. She is a co-founder of Radius Books, and board chair of Center, a not-for-profit organization based in Santa Fe that supports and provides opportunity for gifted, committed photographers.

Andrew Beckham

Andrew Beckham

Andrew Beckham holds an MA in Aesthetic Theory from Prescott College and a BFA in printmaking and photography from the Pacific Northwest College of Art. A Fulbright Fellow in Jerusalem at the turn of the millennium, Andrew’s work is represented in museum collections nationally, including the MacArthur Foundation, Portland Art Museum, Taylor Art Museum at the CSFAC, and the Joslyn Museum of Art, among others. Mr. Beckham’s first book, The Lost Christmas Gift (Princeton Architectural Press) was released to wide critical acclaim, and is now in its second printing. His newest book, Firmament (GFT Publishing) was awarded the 2014 Pictorial Book of the Year from the Colorado Humanities Center for the Book/Colorado Book Awards. Andrew is the Visual Arts Department Chair at St. Mary’s Academy in Englewood Colorado. His photography is represented in Denver by Goodwin Fine Art.


Brenda Biondo

Brenda Biondo is a photographer whose work focuses on three distinct areas: constructed abstractions; conservation and land-based issues; and the way cultural artifacts move from the past into the present. Brenda’s work has been exhibited in shows throughout the country and published in numerous print and online publications, including The Wall Street Journal, The Washington Post, The Denver Post and Lenscratch. Her photographs are in the collection of the Library of Congress, the Museum of Photographic Arts and numerous corporations and private collectors. Her book of photographs, Once Upon a Playground, was published by the University Press of New England in May 2014. A native New Yorker, she’s been a resident of Colorado since 1999, and currently lives in Manitou Springs with her husband and two children. Brenda is represented by Goodwin Fine Art in Denver.

Register as a Member 

[wp_cart:Publish Book w/s- Member:price:10.00:end]

Register as a Non-Member 

[wp_cart:Publish Book w/s- NMember:price:15.00:end]

Register as a Member 

[wp_cart:Publish Book w/s- Member:price:10.00:end]